Esports Veteran Susie Kim Launches Susie Coin

Kurt Patat
2 min readNov 19, 2020

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Joins Rally as Advisor for Esports and Gaming Communities

Susie Kim launches SUSIE coin and joins Rally as an advisor

Veteran esports personality Susie Kim today announced the launch of SUSIE, a new social token for her biggest fans. Additionally, she will be joining Rally as an advisor for esports and gaming communities.

“Rally empowers creators, gamers and personalities like myself to re-imagine community management as an opportunity to tap into an entirely new revenue model by simply interacting with our fans,” said Susie Kim. “I am excited to experiment with my own token, while also spreading the word to the esports community.”

SUSIE coin is now available on Rally.io

Beginning today, SUSIE Coin will be distributed to her most loyal fans through Rally.io.

Benefits at launch include:

  • Private Discord chats
  • Special social recognition for top holders

Kim’s token launch follows the recent announcement that global esports organization, Gen G, is also set to bow its own GG Strike Coin with Rally in the coming weeks.

Susie Kim is an esports veteran, who has worked extensively both in front and behind the camera. She began her career as a host, translator, caster, and interviewer, but added experience as a community and professional team manager in recent years. She spent three years with Twitch building out the company’s Korean presence and attracted top talent and professional players to stream on the platform. Upon moving back to America, Susie became the general manager of the Overwatch League’s London Spitfire and led the team to a championship in the inaugural season. She then laid the groundwork for Cloud9’s Training Grounds and joined the University of California Irvine’s Esports Leadership Board in order to pursue her passion for educating the esports stars and professionals of tomorrow.

Susie remains one of the most recognizable figures in the esports industry due to her 15 years of experience across a variety of titles and genres. She looks for opportunities to utilize her skills with logistics, education, and community outreach to propel the esports industry forward.

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Kurt Patat
Kurt Patat

Written by Kurt Patat

Global Head of Communications for Rally

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